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Designers against AIDS
The initiative Designers against AIDS (DAA) began ten years ago. Since then it has manifested itself with fashion campaigns such as Fashion against AIDS, in which it collaborated with several fashion houses, the best photographers and designers and stars from the rock and pop culture, who all lent themselves for the good cause – making people aware about HIV/AIDS in a positive way and removing the stigma of being seropositive by the creation of beauty.Ten years later there is still a lot to be done. The founder of DAA and of the mother organisation Beauty without Irony, Ninette Murk, was asked whether she would like to turn the direct message of more beauty in the world, of a positive attitude and of tolerance into a book. That book is now out: Designers against AIDS: The First Decade.The book looks back on past initiatives and campaigns, covering all the highlights and the most beautiful images. Peter Piot, former chairman of UNAIDS, the philosopher and writer Alain de Botton and Ninette Murk herself wrote the texts. The whole is finished and 'wrapped' in a very special gift packaging...It is a book to look forward to, that looks back on the past and forwards to the future. Part of the revenue from sales will go to the DAA Education Center. It will also be presented during a benefit auction for DAA on 29 October in Campo & Campo, Grotesteenweg 19/21, 2600 Antwerp.
October 2010 Softcover 25 x 35 cm 190 pp. 978-90-5544-841-8 English NUR 452, 653 29,90 euro